Pick the right car before you visit a lot.

MercuryAuto uses AI to compare models, break down features, and recommend vehicles that fit your budget, your routine, and your priorities. We never sell cars, so the advice only works for you.

Talk to us See how it works

Try a quick match

Preview tool. It ranks vehicle types using illustrative price ranges and is not a live inventory or vehicle-pricing feed. A paid report compares specific models.

SedansCommuting and efficiency
SUVs and crossoversSpace and all-weather confidence
TrucksTowing and work

Technology and advice. Nothing to sell you.

We provide technology and consulting services only. We do not sell, list, or broker vehicles, and no dealer pays us for placement. Our recommendation changes only when your needs change.

About MercuryAuto

What you get

Side-by-side comparisons

Price, running costs, safety features, cargo space, and technology laid out in plain language.

Feature analysis

We explain which options and packages are worth paying for, and which are not.

Personal shortlist

Three to five vehicles ranked for your budget, needs, and preferences, with the reasons shown.

See service pricing

Services

Premium automotive intelligence and technology consulting for high-consideration vehicle decisions. Every engagement is structured around a clear deliverable, documented reasoning, and your specific priorities.

Vehicle Strategy Session

A focused decision session to define your budget, use case, priorities, constraints, shortlist criteria, and purchasing strategy.

From $1,000

AI Vehicle Intelligence

A personalized market analysis that ranks suitable vehicle candidates and explains fit, trade-offs, ownership considerations, and the logic behind each recommendation.

From $1,750

Executive Comparison Report

A deeper report for serious buyers comparing several finalists across specifications, features, running-cost considerations, risks, and decision factors.

From $2,500

Automotive AI Advisory

Project-based consulting for companies developing automotive recommendation products, AI workflows, data systems, analytics, or customer-facing vehicle technology.

From $5,000 / project

What premium service means here. You are not paying for a generic list of cars. You are paying for structured analysis, research, decision support, and a deliverable designed around your situation.
Request a consultation

Pricing

Premium engagements begin at $1,000. Choose the level of depth you need, from a strategic consultation to a full vehicle intelligence engagement.

01 · Strategy

Vehicle Strategy Session

$1,000 starting price

For buyers who want an expert framework before they spend serious money on a vehicle.

  • 90-minute strategy intake
  • Budget and ownership priorities
  • Use-case and feature framework
  • Decision criteria document
  • Next-step vehicle strategy
Start strategy
03 · Executive

Executive Comparison Report

$2,500 starting price

For high-value purchase decisions where every meaningful trade-off deserves to be documented.

  • Detailed finalist comparison
  • Specifications and feature matrix
  • Trim and package analysis
  • Ownership-cost considerations
  • Risk and trade-off summary
  • Final recommendation memo
Request report
04 · Enterprise

Automotive AI Advisory

$5,000+ per project

For organizations building or improving automotive software, AI recommendation systems, data products, and decision experiences.

  • Discovery and requirements review
  • AI / recommendation strategy
  • Data and workflow assessment
  • Product or architecture guidance
  • Implementation roadmap
  • Executive advisory sessions
Discuss a project
Custom engagements. The prices above are starting points for standard scopes. Larger datasets, additional research, multiple decision-makers, integrations, or unusually complex projects may require a custom proposal agreed before work begins.

How it works

A premium decision process designed to make an expensive vehicle decision feel clear, structured, and defensible.

1. Strategy intake

We define your budget, daily driving, passengers, cargo, powertrain preferences, must-have features, deal-breakers, and the role the vehicle needs to play in your life or business.

2. Market intelligence

We organize the relevant vehicle categories and candidates around your criteria instead of starting from a generic “best cars” list.

3. Scoring and trade-offs

Each serious candidate is evaluated against your priorities. Strong matches are separated from vehicles that look good on paper but fail an important requirement.

4. Final decision briefing

You receive the reasoning, trade-offs, and next steps in a form you can use when speaking with sellers or other decision-makers.

Client comments

Illustrative review layout for the site. Replace these sample comments with verified customer reviews before publication.

“Finally, a process instead of a list.”

The value is in understanding why each option made the shortlist and what we would be giving up with the alternatives.

Private buyerExample testimonial

“Clear, structured and easy to act on.”

The report turns a complicated comparison into a decision framework that a whole household can actually discuss.

Vehicle decision-makerExample testimonial

“The thinking is more useful than the hype.”

We needed a technology partner who could connect product goals, data, and recommendation logic without turning it into a sales pitch.

Automotive product teamExample testimonial

Questions

Why do your services cost $1,000 and up?

MercuryAuto is positioned as a research and decision-support service rather than a low-cost vehicle listing or automated quiz. The pricing reflects a deeper intake, analysis, deliverable, and client-specific reasoning.

Do you sell or broker cars?

No. MercuryAuto provides technology and consulting services only. We do not sell vehicles, broker transactions, or receive placement fees from dealers.

Can I use the advice with any dealer?

Yes. The decision materials are designed to stay useful regardless of which seller or manufacturer channel you choose.

Are vehicle prices and third-party costs included?

No. Service fees are separate from the vehicle price and from taxes, registration, financing, inspection, insurance, delivery, and other third-party charges.

How current are recommendations?

Recommendations should be checked against current manufacturer and seller information before purchase, especially pricing, availability, incentives, specifications, and package contents.

What do I need to start?

A rough budget and a clear description of how the vehicle will be used are enough to begin. We can structure the rest of the decision criteria during the strategy intake.

About MercuryAuto

MercuryAuto is built around one idea: a vehicle decision should be treated like a serious research problem, not a rushed sales interaction.

MercuryAuto LLC is an automotive IT services company based in South Bend, Indiana. The company combines AI-oriented analysis, automotive information, and consulting to help clients evaluate vehicle choices and build better automotive technology.

Our role is independent decision support. We help organize complexity, surface meaningful trade-offs, and make the reasoning visible so the final choice remains with the client.

Independent by design. MercuryAuto does not sell or broker vehicles and does not position recommendations as dealer-sponsored placements.

What the company does

Automotive intelligenceVehicle research, comparison frameworks, feature analysis, and decision support structured around client priorities.
AI & recommendation systemsTechnology consulting for products that need ranking, matching, personalization, data workflows, or recommendation logic.
Premium consultingHigher-touch engagements with a clear scope, documented reasoning, and a defined deliverable rather than generic advice.
Independent modelMercuryAuto's stated role is technology and consulting, not vehicle sales, brokerage, or dealer placement.

Company information

Legal name
MercuryAuto LLC
Primary focus
Automotive IT services, AI vehicle selection, technology consulting
Headquarters
South Bend, Indiana, USA
Office address
4229 Irish Hills Dr 1D, South Bend, IN 46614
Phone
(574) 387-9820
Business model
Fee-based technology and consulting services; no vehicle sales or brokerage

Find MercuryAuto

Our listed office is in South Bend, Indiana. Use the map below for the office location and directions.

MercuryAuto LLC
4229 Irish Hills Dr 1D
South Bend, IN 46614

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Contact

Tell us what you are trying to decide, what vehicle or product you are working on, and the level of analysis you need.

Phone

(574) 387-9820

Office

MercuryAuto LLC
4229 Irish Hills Dr 1D
South Bend, IN 46614

Before you contact us

Have a rough budget or project scope, your top priorities, and the decision you need to make. For technology projects, a short description of the product, data, or workflow is enough for an initial conversation.

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